New Developments · June 15, 2026
HQ Residences Miami: sbe's First Branded Tower Brings Marc Anthony's Speakeasy & Sofia Vergara to Edgewater
Miami's Edgewater neighborhood just landed its most talked-about new development. HQ Residences — the first-ever branded residences by sbe — combines Arquitectonica architecture, a full-floor bathhouse spa, and a celebrity-curated speakeasy. Here's everything you need to know.
By Condo Invest Miami Research · Editorial & market research · 7 min read
Miami's Most Anticipated New Development Has Arrived
A celebrity roster that includes Sofia Vergara and Marc Anthony signals more than star power—Marc is not only a buyer but a co-creator of the building's signature speakeasy bar. HQ Residences Miami rises 35 stories at 430 NE 29th Street in Edgewater and marks the first-ever branded residential tower by sbe, the global hospitality company led by Sam Nazarian behind SLS Hotels, Mondrian, and Hyde.
Launched in November 2025 and slated for completion in 2028, HQ Residences has become one of Miami's most-talked-about pre-construction projects. The tower delivers 229 residences priced from $859,000 and an amenity program that resets expectations for Miami luxury living.
The Architecture: Arquitectonica's Diagrid Masterpiece
The façade demands attention. Designed by Arquitectonica — the Miami-born firm responsible for many of the city's signature towers — HQ Residences uses a bold diagrid façade that sculpts light into texture across the day. The crisscross structural grid establishes a rhythmic presence that reflects the city's motion and the calm of Biscayne Bay visible from upper floors.
Interiors by DesignAgency and Craft lean on a hospitality sensibility: warm palettes, generous volumes, and floor-to-ceiling windows that harvest Miami light. Landscape by Enzo Enea elevates greenery vertically — from a ground-floor plaza beside a historic church to planted rooftop terraces — integrating nature into the building's DNA.
The Residences: Garden Homes to Penthouse Collection
HQ Residences offers 229 homes across three distinct collections:
- Garden Homes — Lower-floor residences with direct connection to the landscaped grounds
- Sky Residences — Mid and upper-floor units with panoramic bay and skyline views
- Penthouse Collection — Top-floor residences with ceilings reaching 16 feet
All residences include floor-to-ceiling windows, oversized balconies for true indoor-outdoor living, and ceiling heights that range from 9 to 12 feet (12–16 feet in penthouses). Unit sizes run approximately 723 to 1,598 square feet across 1-, 2-, and 3-bedroom layouts. Kitchens feature Italian wood cabinetry in a bronze-toned finish, natural stone countertops, and panel-integrated designer appliances. Primary bathrooms present spa-inspired design with matte black fixtures, dual sinks with integrated LED mirrors, and backlit niches.
Pricing starts at $859,000 for 1-bedroom residences, 2-bedrooms begin at approximately $1.2M, and penthouses reach $2.2M+. HOA fees are set at $1.75 per square foot per month.
Level 34: The Bathhouse Club — A Full Floor of Wellness
HQ's standout amenity sits on Level 34: the Bathhouse Club, a full floor dedicated to wellness and developed with Kane Sarhan, founder of The Well.
The spa circuit includes:
- Hammam, Sauna, and Steam rooms
- Hot and Cold Plunge Pools
- Stone bed loungers and experience showers
- AEScape treatment room for advanced recovery therapies
- Recovery room
Level 34 also hosts a resort-style pool and deck with outdoor lounge lawns, a primary fitness center, outdoor training areas, a Yoga Shala, and a Pilates Studio. An outdoor pergola lounge and shower stations extend the wellness program outdoors.
This level reads like a destination spa rather than a standard condo amenity floor.
Level 35: Marc's Speakeasy & The Social Club
Level 35 flips the narrative from restoration to celebration. The Social Club crowns the tower and is anchored by Marc's Speakeasy — a signature bar co-created with Grammy-winning artist and Miami icon Marc Anthony. The speakeasy channels Marc's relationship with Miami nightlife and his vision for an intimate, sophisticated residents-only gathering place.
The Social Club also includes:
- F&B retail concepts curated by sbe and Sofia Vergara — the Emmy-winning actress and entrepreneur has curated the food and beverage programming alongside sbe's hospitality team
- Private dining room with chef kitchen for resident events
- Indoor and outdoor dining terrace with panoramic views
- Rooftop terrace open to the sky
- Refined library lounge for quiet work or reading
- Cutting-edge podcast studio — a nod to the building's community of creatives and entrepreneurs
- Private meeting room for professional use
The Location: Edgewater's Cultural Crossroads
HQ Residences occupies a strategic position at the center of Miami's evolving creative corridor. Edgewater delivers Biscayne Bay access with fewer crowds than Brickell and far less tourist density than South Beach.
From 430 NE 29th Street, residents are:
- Steps from Biscayne Bay and the Margaret Pace Park waterfront
- Minutes from Wynwood — Miami's world-famous arts district
- Minutes from the Design District — home to every major luxury brand flagship
- Minutes from Midtown Miami — the neighborhood's dining and retail hub
- 15 minutes from Miami International Airport via I-195
Edgewater is following Brickell's prior playbook: branded towers, rising land values, and an influx of younger, internationally mobile buyers. The neighborhood's median condo price has risen approximately 35% over the past three years.
The Investment Case
Several clear investment angles support HQ Residences:
Entry price relative to comparable branded product. At $859K starting, HQ Residences grants access to a hospitality-branded, architect-designed tower at a materially lower entry point than comparable branded projects in Brickell or South Beach. The Waldorf Astoria Residences start at $2.5M; the Aston Martin Residences at $1.5M.
The sbe brand premium. sbe properties have historically commanded rental premiums of 15–25% over comparable non-branded buildings. Hotel-level amenities, concierge programming, and the Marc Anthony/Sofia Vergara association form a narrative that boosts both rental demand and resale value.
Edgewater appreciation trajectory. The neighborhood is in the early innings of the same appreciation that transformed Brickell. Buyers who entered Brickell pre-construction in 2015–2018 saw appreciation of 60–120%.
Delivery timeline. With a 2028 completion, buyers have roughly two years of pre-construction appreciation potential before delivery—an interval that has favored Miami luxury pre-construction historically.
The Developer Team
HQ Residences is developed by a trio with solid Miami track records:
- Black Salmon — a Miami-based real estate investment firm with $2B+ in assets under management
- The Boschetti Group — a Brazilian development firm with extensive South Florida experience
- Constellation Group — a Miami developer known for Edgewater and Brickell projects
Local market expertise paired with international capital relationships gives the project credible execution backing.
Who Is Buying?
Early buyers cluster into three main profiles: Miami-based professionals seeking a primary residence with hotel-level service; Latin American buyers (particularly from Brazil, Colombia, and Argentina) drawn to the sbe brand and Edgewater location; and investors targeting short-term rental strategies given the building's hospitality DNA.
The Sofia Vergara and Marc Anthony association has also pulled in buyers from the entertainment and media sectors — a demographic that historically pushes outsized appreciation in branded residences.
Key Facts at a Glance
Detail · Specification
-------- · ---------------
Address · 430 NE 29th Street, Miami, FL 33137
Neighborhood · Edgewater
Stories · 35
Total Residences · 229
Unit Types · 1, 2, 3 Bedrooms + Penthouse
Size Range · 723 – 1,598 sq ft
Price Range · $859K – $2.2M+
HOA · $1.75/sq ft/mo
Developer · Black Salmon, The Boschetti Group, Constellation Group
Architect · Arquitectonica
Interior Design · DesignAgency & Craft
Landscape · Enzo Enea
Brand · HQ Residences by sbe
Exclusive Sales · The Agency
Estimated Completion · 2028
The Bottom Line
HQ Residences Miami is not a typical pre-construction condo play. It pairs hospitality branding and celebrity cachet with a world-class wellness program and an Edgewater address that remains early in its appreciation cycle. Missed the Brickell wave? This looks like the same shape of opportunity, earlier in the curve.
Pricing starts at $859,000 for 1-bedroom residences. For floor plans, availability, and investment analysis, contact our team.